Custom Web Design: Embracing the Past to Shape the Future

The early web (we’ll define it as 1995 – 2005) was an adventurous place. The narrative was that anyone could participate in this new medium. Thus, it attracted an eclectic mix of creators.

We tend to look back to these days with some cringe. Yes, the design and technology of that era were lacking. And there were very few standards to speak of. But there were also plenty of positives.

I’m biased – my web design journey began in this era. Therefore, I have a lot of nostalgia. I’ve written about it a time or 10.

But there are things I miss about those days. Practices and ideas that defined the enthusiasm of the time. Things that have long since faded.

As such, here are some parts of the early web I’d like to see come back – even if only for a day!

The Absence of Big Data

So-called big data wasn’t prevalent in the 90s. Google would plant those seeds in the decade. However, the web was yet to be controlled by trackers and algorithms.

Perhaps we didn’t have the same level of personalization. So what? The side benefit was a lack of manipulation.

The Simplicity of Website Design & Structure

“Things were simpler back then.” That’s a common refrain when adults talk about their childhood. I think it also applies to web design and structure.

There’s a good reason for that simplicity. HTML was basic. CSS didn’t even exist for part of this time. And there was only so much we could do with the day’s technology.

The Impact of the Solo Entrepreneur

Entrepreneurship is still possible on the web. It’s the idea that an individual can make an impact with their creativity. That could be a product, service, or even great content.

I think it has become harder for individuals to succeed, though. There are too many mountains to climb.

The Freedom to Create and Connect

I love to think of the early web as uncharted territory. We couldn’t look to the past when populating this new medium. So, we made it up as we went along.

There were positives and negatives about this. Even then, some used the web for nefarious purposes. But they seemed like dark corners that were avoidable.

Letting the Past Guide Us

Here’s the good news: We now have a past era to look to. We can use it as a guide when building the web’s future.

Conclusion

In conclusion, the early web had its flaws but also offered unique benefits that are missed in today’s digital landscape. By reflecting on these aspects and implementing them thoughtfully, we can shape a more user-centric and open web for the future.

Frequently Asked Questions

1. How can we bring back the simplicity of website design?

To bring back simplicity in website design, we can focus on clean layouts, minimalistic elements, and user-friendly navigation.

2. What are the benefits of embracing open tools and platforms?

Embracing open tools and platforms promotes transparency, user privacy, and fosters a sense of community-driven innovation.

3. Is it still possible for solo entrepreneurs to succeed in today’s digital landscape?

While the competition is fierce, solo entrepreneurs can succeed by leveraging niche markets, fostering genuine connections, and staying true to their unique value propositions.

4. How can we protect user privacy in an era dominated by big data?

Protecting user privacy requires implementing robust data protection measures, offering clear opt-out options, and advocating for stringent data privacy regulations.

5. What role can the next generation play in shaping the future of the web?

The next generation holds the key to a more inclusive and ethical web by championing digital literacy, advocating for online diversity, and challenging the status quo of internet governance.